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News  | Agfa Graphics, Mortsel, BELGIUM  | 10 November 2016

Printed interior décor

Although printed interior décor sits under the heading of industrial applications when it comes to many of the methodologies employed, it also warrants its own arena for potential production opportunities and end use. Still considered a niche sector in the digital printing area, it is fast-growing world-wide, with different countries leading many advances in design and production methodologies. Today, the ability to mix aesthetics with function is benefitting hugely from the expanding development of specific products for this market, including inks and finishes, across a very broad range of end flexible materials and rigid substrates.

Led by visual appearance and texture as key components, the aesthetic strengths for the interior décor industry sector are now being matched with the desire for longevity and mass customisation. Both of these show the critical role of digital technology’s flexibility, which can either supersede or be used alongside existing analogue processes.

This white paper explores the expectations of today’s printed interior décor and how businesses can join this niche market sector and benefit from its anticipated growth. It also examines the opportunities available to print companies which not only are the results of the expanding trends for unique products and mass customisation but also are due to the capabilities of technologies which enable digital methodologies supersede time-consuming and costly analogue processes.

Read the white paper on Printed interior décor by Sophie Matthews-Paul.

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Industrial Printing

Industrial Printing

Agfa Graphics designs, develops and manufactures high-performance inkjet inks & fluids for wide format sign & display printing and for various forms of inkjet printing applications. Furthermore, Agfa Graphics offers a fully integrated B2B customer approach for developing custom-made inks, fine-tuned to accommodate specific inkjet applications.

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