Package Printer Keller Crescent Honored by Agfa Graphics for Greener Printing Practices

Keller Crescent receives GreenWorks™ Environmental Recognition Award by converting to :Azura chemistry-free plates and other earth-friendly initiatives

  • Press release
  • Ridgefield Park, NJ (USA)
  • April 21, 2009

Agfa Graphics today announced Keller Crescent, a packaging printer based in Greensboro, North Carolina, is the latest customer to be honored with an award from Agfa's GreenWorks Environmental Recognition program. GreenWorks, Agfa's green initiative that was launched in 2008, recognizes and honors printers that integrate, support and promote environmentally-sound practices. As part of good safety, environmental and economical stewardship, Keller Crescent continuously makes improvements to its production facilities. Keller Crescent has integrated several environmentally-sound printing procedures and products into its everyday routine, including:

  • The conversion to Agfa's :Azura chemistry free printing plates from traditional plates

  • The conversion to low-VOC (volatile organic compounds) and petroleum-free inks

  • The institution of a reduced energy consumption initiative

  • The addition of recycling programs that include all waste paper and metal

Keller Crescent has also incorporated recycled and renewable raw materials in its custom packaging and printing solutions. "By implementing procedures that reduce, reuse and recycle on an ongoing basis, we are minimizing our footprint and impact on the environment," explained Bill Mitchell, CEO of Keller Crescent. "We are honored that Agfa recognizes our efforts and we look forward to continuing to implement innovative policies to extend our current efforts as an environmentally-sensitive print and packaging provider."

To date, Agfa has recognized almost 100 printers from Canada and the U.S. for their green printing efforts and other initiatives to reduce waste, conserve energy or save natural resources. To qualify for Agfa's GreenWorks program, print service providers must use either Agfa Graphics' :Azura chemistry-free CtP plates or :Amigo low-chemistry CtP plates.

Additionally, these companies must promote cleaner and more efficient printing practices, use other environmentally-friendly products and be involved in other eco-friendly efforts such as recycling, waste reduction programs, or use of alternative energy sources in their plants. Agfa provides GreenWorks members with marketing and support materials to be used to promote their green efforts on their websites, in direct mail campaigns or other advertising opportunities. The GreenWorks winners are listed on Graphic Design USA magazine's website (www.gdusa.com) with their logo and company description. The site also has a search feature that makes it easier for print buyers to locate GreenWorks winners by geographic location or zip code.

To see a full listing of Agfa's GreenWorks printers, visit http://www.gdusa.com/agfa/.

Our World

Supporting customers is Agfa's top priority. Our charter is to develop technology that improves efficiencies, improves quality and saves money while lessening the environmental impact. We are committed to providing service and support that will help our customers implement environmental and workplace safety. We support our customers in their efforts to attract print buyers who prefer to do business with printers that demonstrate environmental concern. Partnering with our customers and with other manufacturers is essential to our vision of Our World-a place where we can all improve business and the environment simultaneously.

About Keller Crescent

Keller Crescent is printing and converting company based in North America. Specializing in manufacturing pressure sensitive pharmaceutical roll labels, pharmaceutical package inserts and outserts, and innovative folding cartons for the branded and generic pharmaceutical industry, as well as the medical device and healthcare related package goods industries. Keller Crescent is a part of the Clondalkin Group, Ltd., an international group of more than 40 printing and packaging companies. Product and company information can be found a www.kellercrescent.com/

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Deborah Hutcheson
Director Marketing
611 River Drive, Center 3
07407 Elmwood Park (NJ)
tel:800-540-2432 x8584646
deborah.hutcheson@agfa.com

Jessica Guilfoyle
Group M Inc.
tel:201-227-0747 x206
jessica.guilfoyle@groupm.org